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“We listen to our end users”
Christian Knoll, Trimble Navigation India Pvt Ltd on challenges of Indian market
Tell us about Trimble India
Trimble Navigation India Pvt Ltd is a 100% subsidiary of Trimble Navigation Ltd, USA. The India office was established at the end of 2005 and was officially opened on 16, May 2006. It is an important extension of Trimble’s presence in India and the Asia Pacific region. Our objective is to better service our customers and distribution network to assist in the modernization drive taking place in the country.
What is the focus of Trimble’s Engineering & Construction roup?
Trimble’s Engineering and Construction Group focuses on the development of technology and solutions in the core areas of surveying, construction and network infrastructure. We offer integrated positioning solutions and systems that are used from concept to completion to streamline jobs and improve productivity.
What factors do you keep in mind when launching a product?

We listen to our end users, so that we can develop solutions that fit their
needs. With this in mind, Trimble creates products that are designed to be accurate and easy-to-use. Each new product also works seamlessly with other Trimble products, so that our customers can employ our complete Integrated Surveying solution to improve productivity on the job site.

Additionally, when launching new products, Trimble is committed to educating and training our distributors and end users, to ensure that end user benefits and correct operation are maximized. The positive feedback we receive after each event indicates that this method of product introduction is extremely well received by all involved.

How is Trimble different?
Trimble offers complete solutions for the Engineering and Construction industry—hardware, software and services—not just products. With our in-depth market understanding, and personnel with industry expertise, we develop unique and innovative solutions specific to each market segment we serve.
What opportunities and challenges do you see in the India market?
The opportunities and challenges offered by the India market are not entirely unique. Similar opportunities are shared by other emerging markets, and a global opportunity is therefore arising. Lessons learned in the exciting India region can be leveraged across other emerging markets, and can influence Trimble management practices.
The developing world is a price-sensitive market. Comments?
Price is an important factor in developing markets. However, success in these regions is not about lowering price.

Indian customers are extremely value conscious, so our approach involves understanding and managing the price-performance relationship as well as clearly explaining return on their investment.
How do you approach an evolving market like India?

Emerging markets such as India allow us to challenge conventional wisdom when it comes to strategy. For example, distribution systems are critical in India. In fact, innovations in distribution are as critical as product and process innovations.

There is a perception that vendors oversell instead of educating. Comments?
Many of our customers are firsttime users, so Trimble products are easy to use and have a short learning curve. As mentioned earlier, Trimble invests significantly in educating customers on the use and benefits of our products and services.
june 2006
 
Christian Knoll,
Country Manager Trimble Navigation India Pvt Ltd., prior to this he was posted at the Trimble European Headquarters in Frankfurt from 2002 – 2006, responsible for European OEM Sales.

He graduated from University in Munich, Germany, with a Degree in Mechanical Engineering and Business Administration.

He received further Management Education from IIM-Ahmedabad and has successfully launched MNC’s in India before joining Trimble.

christian_knoll@trimble.com
 
“We have just scratched the surface of what photogrammetry will do for all of us in the future”
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  Good News!  
  “Bhuvan is a visualisation tool for showcasing India’s imaging capabilities and societal applications using remote sensing.”
 
   
says Dr V Jayaraman, Director, National Remote Sensing Centre, Indian Space Research Organisation, in an exclusive interview with Coordinates magazine on ‘Bhuvan’  
  India National Map Policy  
National Map Policy

Guidelines for implementing National Map policy
  Partnership  
GPS/GNSS Symposium 2009
30 Nov to 1 Dec
Tokyo, Japan
symposium@gnss-pnt.org
IGNSS Conference 2009
1-3 December
Gold coast, Quensland, Australia
ignss@ignss.org
Middle East Spatial Technology Conference & Exhibition
7 - 9 December 2009
Kingdom of Bahrain
rizwan@mohandis.org
Asia Oceania Region Workshop on GNSS
25-26 January 2010 
Bangkok, Thailand
ws@multignss.asia
GEOFORM+’2010
March 30 – April 02
Moscow, Russia   
dnj@mvk.ru
Munich Satellite Navigation Summit
9-11 March 2010
Munich, Germany    
GEOSIBERIA-2010
27 - 29 April
Novosibirsk, Russia
sula@sibfair.ru
Toulouse Space Show 2010
8-11 June
Toulouse, France
contact@toulousespaceshow.eu
ION GNSS 2010
21-24 Sept
Portland Oregon, USA
 
 

 

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